Gunjan Shah, MD and CEO, Bata India
Synopsis
It carried generations of Indians by technique of college, work, and weekends. However as India grew younger, richer and more style-driven, Bata lost its grip. Now the century-ancient icon is racing to reinvent itself — earlier than the market moves on for factual.
It became as soon as a chilly, foggy chilly climate morning in Gurugram, residence to a pair of the finest corporates in the country. As one enters Bata’s new headquarters in Sector 15, a pointed belief crosses the suggestions: Is this in fact the nerve centre of a 100-year-ancient company? For, it seems more appreciate a sneaker studio; there are sneakers far and wide — on partitions, tables, even in corridors — a revolt of coloration, styles, and intent. The gap feels plucky, up to date, and restless —
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